Caitlin Lanseer, a product development process assistant at Vera Bradley, discusses her education and career at an open house for Indiana Tech's new fashion marketing and management degree.
January 18, 2012
Fort Wayne, Ind.—About 60 community members and prospective students crowded an open house on Tuesday, Jan. 17, to learn more about Indiana Tech’s new degree program in fashion marketing and management. The event featured guest speaker Caitlin Lanseer, a product development process assistant at Vera Bradley, as well as comments from Indiana Tech President Arthur Snyder and Dr. Celia Stall-Meadows, program director.
“The new program is built on Indiana Tech’s solid core of business classes,” Stall-Meadows said in discussing the bachelor’s degree curriculum. “We are offering the creative study of the business of fashion.”
Lanseer presentation was very well-received by the audience as she described her experiences in product development and discussed the positive impact of her educational experiences and internships. She closed with valuable advice for college students. “You need a toolkit for success,” Lanseer said and further explained that this includes a strong network of professionals, relevant work experiences, a willingness to ask questions, and a ready smile.
“We think this program has a lot of potential and fits well in our College of Business,” Snyder said. “The enthusiasm of the people at this open house shows me that there are future students who are eager to explore business careers in the fashion industry, and there are also local businesspeople interested in working with us to make the program successful.”
For additional information on the fashion marketing and management major, contact Dr. Celia Stall-Meadows at 260.422.5561 ext. 2508 or e-mail her at firstname.lastname@example.org.
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